Preview: 2024 Market Adoption Report

Clearstep Media
Clearstep Team

Healthcare continues to experience a significant transformation spurred by consumer demands for immediacy, accessibility, and integration in their care journeys.

Our 2024 Market Adoption Report provides an insightful analysis of how digital triage and artificial intelligence (AI) are reshaping health systems, focusing on consumer-centric strategies that incorporate digital solutions to enhance access and efficiency.

Here is a high-level overview of the report. 

The Demand for Digital Solutions

In recent years, the healthcare industry has seen a surge in consumer expectations. Today’s patients want greater control over their healthcare processes, driving a shift towards digital solutions that provide quick and personalized experiences. 

Health systems face the dual challenges of increasing access and managing capacity, making digital transformation beneficial and essential. This transformation includes adopting online scheduling, AI-driven virtual assistants, and automated self-triage systems.

Key Findings from the 2024 Market Adoption Report

Our report indicates significant adoption growth in various digital practices:

  • Online scheduling: 75% of surveyed health systems offer online scheduling for at least one specialty – up from 56% in 2022 – with 24% extending this service to 3+ specialties. This growth suggests a trend toward comprehensive, patient-friendly scheduling options.
  • Self-triage solutions: 7% of health systems have a self-triage solution. This number is poised to grow as the need to empower patients to navigate their care efficiently increases. 
  • Patient services (i.e. non-clinical) chat solutions: The adoption of chat solutions has consistently risen, reaching 16% in 2024. These solutions facilitate immediate digital communication between patients and providers, enhancing the service experience.

Analyzing Adoption Trends

Adoption rates vary across different technologies and services, reflecting a diverse landscape of priorities and challenges within the healthcare sector.

These variances influence perceived value, implementation hurdles, and cost considerations. However, the overarching trend is a clear movement towards integrating digital solutions that address both provider efficiencies and patient needs.

Success Stories and Strategic Implementations

Several health systems have successfully integrated digital self-triage systems, demonstrating substantial benefits:

  • A Florida health system effectively diverted over 1,000 unnecessary calls from its nurse triage call center within two months of implementing a COVID-19 navigator.
  • A North Carolina health system rerouted 73% of patients to more appropriate care levels, significantly reducing unnecessary urgent care and emergency room visits.

These examples, along with others in the full report, underline the effectiveness of digital self-triage in improving operational efficiency and patient satisfaction.

The Roadmap for Effective Digital Self-Triage Deployment

Successful implementation of digital self-triage systems involves several critical steps:

  • Executive buy-in: Strong leadership support ensures that digital initiatives receive the necessary resources and prioritization.
  • Focused implementation teams: Small, empowered teams can make rapid decisions and implement solutions more effectively.
  • Collaborative development: Engaging multiple stakeholders in the development process helps tailor solutions to meet specific organizational needs.
  • Agile development practices: Adopting flexible, iterative development methodologies allows for continuous improvement and adaptation to changing needs.

The Future of Digital Health

The increasing adoption of digital health solutions signals a significant shift in healthcare management. 

For health systems and stakeholders, the key to successful digital transformation lies in understanding and implementing technologies that align with strategic goals and consumer demands. By doing so, they can meet current demands and set the stage for future advancements in healthcare delivery.

As we look ahead, integrating AI and digital tools in healthcare is set to broaden, promising a more responsive and efficient healthcare ecosystem. The insights from our 2024 Market Adoption Report underscore the importance of these technologies in shaping the future of healthcare.

Click here to download the full report.

Share this Post

Interested in learning more about Clearstep Health?

Schedule a Demo

Step up your digital patient engagement strategy with Clearstep.